Thursday, March 19, 2009

Blogger Blogs

I subscribe to Pet Marmoset, which is all about DIY artist strategies and using new media. They recommend new music as well, but what I really like is their approach and ideas when it comes to trying to cut through the white noise as a DIY artist trying to get heard.

I wish it were easy enough to just make good music and let the rest take care of itself...but the democratization of making music has widened the bell curve, giving us a sea of average to good to borderline incredible music - so you either have to be so @#$%ing good that you spread like wildfire, or you have to work at getting awesome while figuring out how to get the good songs out in front of the roar of the crowd. Hundreds of thousands of artists can record an album with Garage Band and some microphones (this doesn't mean they all should) so aiming for the top just got that much harder.

I have to admit, I took it a little personally when I first read this blog post about the strategy "The Art of Frequency" (hey, I've been working on a plan to release an EP for more than a year now) but it really makes so much sense. Whether you're releasing lo-fi demos or cover songs or singles, exposing people with what they really want - music - is the best way to get heard and start that long climb to quitting your day job.

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